You're ready to invest in a photographer to capture your memories which will last your lifetime--and hopefully for many generations after yours. How do you choose The One? We could talk about professionalism--whether a photographer is a registered business, has an attractive business card, or is a member of associations. Or perhaps we could discuss photo quality, such as focus, composition, and color accuracy. Budgets are usually a concern, so we could talk about ways to find an affordable photographer.
These are incredibly important issues, but they're missing two of the most vital questions. Here are the most important things to consider when choosing the person who will preserve your memories:
1. Do you like their work?
What you like matters. This is the single-most important issue you should consider. A photographer may produce beautiful, technically perfect portraits every time, but if you don't like their work, you will not like your photos. Find a photog whose style matches what you want. Browse through all available images from a photographer and make sure you love a good portion of them.
You like what you like, and that's enough.
2. Are you comfortable?
It's important to have a consultation with your photog before you book a shoot. Part of this is to discuss terms, expectations, contracts and other issues. The big thing, though, is to find out whether you are you comfortable with this person. Is talking with them easy? Are you relaxed? Cameras have a way of making folks feel nervous, so if you feel awkward during your consultation, it will only be worse when the camera is hauled out. I'll confess--I loathe being in front of the lens and would much prefer to stay behind it. Unless I'm with a photog who helps put me at ease, my discomfort is obvious in photos.
Find a photographer who makes you smile, laugh, and relax during your first meeting.
Obviously there are more questions to consider, but these are the big two. Don't settle for a photographer whose work you don't like or who makes you feel uncomfortable, even if they fall in line with your budget. Keep looking until you find The One for you.